“The music business must conform to the artists’ visions, not vice-versa. The vision is sacrosanct; it is the most valuable aspect of the industry. Normative has built a company around this premise. We are not quite a label, not quite a management company, not quite a collective. We create uncompromising art for uncompromising individuals.”

The Normative Music Company
is the label of Francis and the Lights – people in the industry who listen and understand.